<aside> 💛 Growth Strategy: a comprehensive plan that outlines the channels, levers, and tactics used to achieve specific growth objectives. Growth Project: an initiative aimed at achieving a specific growth objective, involving multiple tasks and tactics, such as launching a new marketing campaign or developing a referral program. Growth Task: An individual action or step taken to execute a growth tactic or project, such as writing a blog post, setting up an email sequence, or analyzing campaign performance. Growth Sprint: Weekly or bi-weekly 30-60 minute reviews to review active projects/experiments, learnings, new growth ideas, and assignments.
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<aside> 💛 Courtesy of www.marketinginaction.xyz & James Praise.
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